One thing i don't get, what makes the box-office important? with all these movie executes worrying about weither a movie would be a success or flop.
Take for example, one of my favorite movies " Howard The Duck" and that movie was a huge box-office bomb, it turned out to be a cult classic with a following. But what does box-office matter to movies?
Take for example, one of my favorite movies " Howard The Duck" and that movie was a huge box-office bomb, it turned out to be a cult classic with a following. But what does box-office matter to movies?