But as for Anime and Manga adaptations in the US and targeting a US audience, those created by Hollywood have been terrible. I saw Dragonball Evolution and it is one of my top 10 LOATHED films. I also saw The Last Airbender (not anime I know) and it was terrible too. And while the Speed Racer movie was actually okay, it was a major flop.
Well I don't think these are remotely comparable. GitS is a cyberpunk graphic novel, its a similar situation to Blade Runner which was adapted from a cyberpunk novel.
Not to mention you have Hollywood which is only interested in making money, trying to get a blockbuster hit from an IP that is held in high regard from a small albeit very enthusiastic and vocal demographic.
Well, novels like Dune and Blade Runner' source novel were not super mainstream either and Hollywood made movies out of them. The popularity of the GitS manga is like os those novels.
Hollywood is a means of making cultural products accessible for global consumption. They pick novels and comic books and make movies that are watched by 100 times more people than the source material all the time. Even for extremely popular books: the number of people who watched even the Lord of the Rings movies is 10 times larger than the number who read the novels even the Harry Potter movies were watched by more people than the books.
And then trying to get that film to be seen by the general population as well who are not into anime to try and see it will require an A list actress. Which sadly there is no A list Japanese actress right now. And since Lucy made big bucks overseas, I guess they think Johansson might be a good casting to get their money back plus a profit.
I don't think you need a Japanese actress, I don't think having a white actress makes any difference. And second, the potential popularity of the adaptation of a cyberpunk classic depends mostly on the quality and entertainment value of the hollwyood script. I don't think they will make another Blade Runner or anything but I think the movie have more substance than most recent Sci Fi Hollywood movies.
People don't even need to know there is also an whole franchise of manga and movie and TV adaptations from Japan.
Its essentially irrelevant, this is just a cyberpunk Japanese graphic novel that Hollywood is going to adapt. Edge of Tomorrow is the closest situation, a Japanese Sci fi novel adapted into a Hollywood blockbuster with some success.
I have no idea if this will be a good movie. But at the very least if they are going to try and adapt the original Ghost in the Shell anime MOVIE then this has a shot at being good. If they are going to try and adapt a season of the TV show, then they risk falling to the same problems of Dragonball Evolution by trying to cram WAY too much into the movie at once, and it feels like an over paced flick.
The original manga you mean? Of course they will adapt the original manga. This is obvious.