Ok I have to get something off my chest here. Thanks god I have been on my guard on Nolans Inception. I knew that no matter what hard Nolan tried to encourage people to be content in knowing as little as possible about this upcoming baby, the bigheads at Warner Bros were always going to be relentless in their marketing. I just knew it but wanted to give them the benefit of the doubt. They just cant help themselves.
The first two trailers of Inception were perfect. They teased you enough to get excited but revealed absolutely nothing about the story and plot. However, the 3rd trailer, I hear, gives far too much information and has already seen those who are anticipating the film regretting they had bothered watching the new trailer and tv spots, which is something I also heard was in full effect.
This is unacceptable! I love the internet as much as the next bloke, but I long for the days where details about a film where not so easily attainable and there were only like two trailers per film with very little information given about it. Remember when the first Matrix came out? Very similar to early Inception marketing in that I dont think they even gave an official synopsis about the film. They just had that awesome trailer and a small but effective website that asked 'what is the matrix?' We knew sod all about the film except that it looked visually gorgeous and had images that made us think about what the film could be.
Until recently I was had hoped Warners were going the same path with their marketing for Inception but no, it was not to be. Thank god I have developed my iron will and cinematic smarts throughout the years to stay away from all these latest spoilery stuff, as I would really have blown it for myself.
I have two good friends who, like myself, are anticipating the film. They are cool and know me well enough to know I dont even want to know an official synopsis of the film, but they could not help themselves in watching the new material out there and finding out revealing plots. They have since told me that I was right to not watch or bothering researching anything about it as they have said they regret doing so because, in the words of Yoda, its a film that sounds like the less you know, the better the experience.
All I know about the film is that it looks special effects laden and that it involves entering peoples minds, which is pretty much what we all more or less knew when the only thing we had to go on was 'sci actioner set within the architecture of the mind'. Thats all I know and thats all I need to know because unlike those who have been looking for plot info and watching as many clips as possible, I am going into the film as fresh as possible and will thus receive a bigger payoff than most people who know more about the film than I do at this point because the people in question have already gotten a taste of what to expect.
Dont get me wrong..I am more than tempted to just google the trailers and tv spots too, specially since the film is meant to look epic, but Christopher Nolan obviously would rather that I and others not and that we come into the film knowing as little and I think we owe it to him AND ourselves to do just that so we can make this experience that much better.
This is whats missing from today's films, guys. The element of surprise. I almost feel old even though im 24, but back when I was in my teens there was little info given before the release of a film. Just trailers and **** and the odd website. Now youve got a bunch of stuff thrown at you. I am not even going to watch a major theatrical release before July because I am worried the new trailer will be shown. I know ive rambled but had to get it off my chest and warn those like myself who have found it within themselves to avoid Inception info thus far to not break no matter how tempting it is. I am sure we will be awarding come July. And to those who dont even know about the Inception project, well, follow my advise and dont even bother imdbing it. I have not even googled Inception for almost a couple of months now. Do not do the say guys. Its different if its a film like Nightmare On Elm Street remake, but this deserves the element of surprise.
The first two trailers of Inception were perfect. They teased you enough to get excited but revealed absolutely nothing about the story and plot. However, the 3rd trailer, I hear, gives far too much information and has already seen those who are anticipating the film regretting they had bothered watching the new trailer and tv spots, which is something I also heard was in full effect.
This is unacceptable! I love the internet as much as the next bloke, but I long for the days where details about a film where not so easily attainable and there were only like two trailers per film with very little information given about it. Remember when the first Matrix came out? Very similar to early Inception marketing in that I dont think they even gave an official synopsis about the film. They just had that awesome trailer and a small but effective website that asked 'what is the matrix?' We knew sod all about the film except that it looked visually gorgeous and had images that made us think about what the film could be.
Until recently I was had hoped Warners were going the same path with their marketing for Inception but no, it was not to be. Thank god I have developed my iron will and cinematic smarts throughout the years to stay away from all these latest spoilery stuff, as I would really have blown it for myself.
I have two good friends who, like myself, are anticipating the film. They are cool and know me well enough to know I dont even want to know an official synopsis of the film, but they could not help themselves in watching the new material out there and finding out revealing plots. They have since told me that I was right to not watch or bothering researching anything about it as they have said they regret doing so because, in the words of Yoda, its a film that sounds like the less you know, the better the experience.
All I know about the film is that it looks special effects laden and that it involves entering peoples minds, which is pretty much what we all more or less knew when the only thing we had to go on was 'sci actioner set within the architecture of the mind'. Thats all I know and thats all I need to know because unlike those who have been looking for plot info and watching as many clips as possible, I am going into the film as fresh as possible and will thus receive a bigger payoff than most people who know more about the film than I do at this point because the people in question have already gotten a taste of what to expect.
Dont get me wrong..I am more than tempted to just google the trailers and tv spots too, specially since the film is meant to look epic, but Christopher Nolan obviously would rather that I and others not and that we come into the film knowing as little and I think we owe it to him AND ourselves to do just that so we can make this experience that much better.
This is whats missing from today's films, guys. The element of surprise. I almost feel old even though im 24, but back when I was in my teens there was little info given before the release of a film. Just trailers and **** and the odd website. Now youve got a bunch of stuff thrown at you. I am not even going to watch a major theatrical release before July because I am worried the new trailer will be shown. I know ive rambled but had to get it off my chest and warn those like myself who have found it within themselves to avoid Inception info thus far to not break no matter how tempting it is. I am sure we will be awarding come July. And to those who dont even know about the Inception project, well, follow my advise and dont even bother imdbing it. I have not even googled Inception for almost a couple of months now. Do not do the say guys. Its different if its a film like Nightmare On Elm Street remake, but this deserves the element of surprise.