Maybe its a uk thing or maybe its just my city, but toy stores dont really have a huge selection of Star Wars toys. I took my own son to the toy store a couple of weeks ago and there was a hugs selection of Jurassic world toys, and an even bigger selection of Marvel toys, but no Star Wars.
There has been a gigantic Star Wars toy section in every toy store/department store since 1977 in the US. I doubt there's a house in the US that doesn't have some form of Star Wars something in it. My 4-year-old knows the Star Wars music and he's not the least bit interested in live action films of any kind.
Don't worry, what you guys lack in enthusiasm, we make up for. Just know that your prediction about Star Wars box office is going to be way, way off because you have no idea what it's like over here.
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