Re: Great big budget movies never flop in theaters
 

Would Terminator: Dark Fate be a big budget movie that flopped, according to this article:

https://www.hollywoodreporter.com/ne...m-loss-1251926

This position is nonsensical when marketing budgets that cross over $100 million by themselves exist, which is has been the norm for big budget releases since the turn of the last decade (at least).

And when you consider market whales, conglomerates like Walt Disney Co. can afford a cumulative $6 billion in marketing for box office releases during the 2018-2019 seasons alone. How "great" a movie becomes completely irrelevent at this stage. This elite-tier of financial resources for market coverage alone guarantees that a release will perform well at the box office.

$80+ million hasn't been considered "big budget" for ~10 years, and even that's being conservative.*