Does Al Sharpton have any truck with political correctness, though? I'm not well versed with him beyond his obvious publicity hungry posturing (much like in that video) but if he himself doesn't hold himself to those standards, you can't have a go at him for not abiding by those standards, can you? Now, whether the media (who most certainly do use and take into consideration PC at every turn) should use him is another argument.
Also, has he been a bit of a joke since the 90's? That's not rhetorical, I honestly don't know. But that's how it's seemed to me.
Over here, I think even most of the people who can remember Rodney King, OJ or the Michael Jackson trials probably have no idea who he is. Other than that, I don't think he has a profile over here at all.
I understand what you're saying. And Sharpton is far more used as a tool of PC by the media and others, but is far from practicing it himself (although he engages in looking-to-be-offended as an excuse to cause division & disruption, and the racial double standards aspect of it constantly, so I guess he is somewhat of a PC practitioner, among other things).
In the last decade or so he's been turned into a huge celebrity, filled with "legitimacy" and regarded (as I said) as a respected and learned luminary on equal rights. He's been given TV series, acts as a guest and "consultant" on various news shows, and even hosts his own news talk show.
The reality is Sharpton is a former criminal & drug dealer who plea-bargained with authorities to become a snitch to avoid prosecution. This used to be common knowledge, but it's all be scrubbed from the Internet. He is not a "Reverend" as that was just a nickname given to him when he was a kid and he's never attended a seminary school or been ordained by any theocratic body, school or council. In fact, being a drop out from Brooklyn College is the extent of his education.
He's a race-baiter who has incited multiple incidents of vandalism, violence, and murders. He's represented people making false accusations about serious crimes (which he knew were false) and has committed tax fraud. Yet he's been invited into the White House on many occasions to serve as an adviser to our Commander In Chief!
Here is a case where the PC movement has taken a monster and tried to turn him into a sophisticated man-about-town, but they can't fool some of us when they place him on stage and try to do Puttin' On the Ritz
! (Note: another movie reference!)